OPPO Immortalises 100 years of Wimbledon’s Centre Court with its latest AR experience

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LONDON, UK – Media OutReach – 8 July 2022 – On the famous vibrant grass courts of Wimbledon, inspiration is front and centre, thanks to this year’s tennis stars wowing fans across the globe. For the athletes they’re inspired by the overwhelming support of their energetic crowd. For the fans, seeing the hero tennis stars they admire inspires them to push the boundaries of human achievement. To mark the centenary of Wimbledon’s Centre Court, OPPO has created an Assisted Reality (AR) experience based on its newest CybeReal 2.0 technology, giving fans a unique viewpoint of the beloved Grand Slam.

OPPO x Wimbledon

This year, available exclusively for fans attending the tournament, OPPO’s AR experience will give fans an inside look into the eclectic history of Wimbledon. The experience allows tennis fans to drop in the iconic athletes from across the decades into their AR environment and hear first-hand the moments that have cemented Wimbledon’s legacy. The experience was created using OPPO’s AR platform, CybeReal 2.0.

Shot on OPPO Find X5 Pro: Wimbledon Centre Court

Looking to the future, OPPO’s committed to ensuring tennis lovers around the world can experience the thrills and the excitement of the elite championship. From high-quality imaging experiences for the fans in the stalls to the crystal-clear smartphone displays for fans viewing at home, OPPO will continue to empower fans at Wimbledon 2023.

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About OPPO

OPPO is a leading global smart device brand. Since the launch of its first mobile phone – “Smiley Face” – in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.