MultiChoice Targets Fibre Users

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Investing in African Talent Pays Off
Investing in African Talent Pays Off

South Africa’s MultiChoice is going after South Africa’s fibre-based users and is launching an aggressive campaign to win potential customers seeking uncapped fibre access.

It is offering a linked fibre service plus DStv pay-TV bundles at what are seen as ‘deeply discounted prices. DStv is currently promoting two options:

The first offers a 25 MB/s – but uncapped – fibre along with a DStv Strema set-top box and its DStv Compact bundle for a highly competitive 699 Rand (€39.75) per month. If subscribers already own a satellite dish then they get that service included free of charge.

The second bundle stays with the 25 MB/s uncapped connection but includes the set-top box and DStv’s top-level Premium service for 999 Rand per month.

Local reports say that streaming DStv’s Compact via its existing OTT offering usually costs 369 Rand per month. In other words, the newly-priced fibre connection is costing 330 Rand a month.

The fibre connection is considered good value. But also a potential bargain is the Strema highly-specified set-top box which was only introduced a few days ago and then priced at 1299 Rand (€74) but which – on a two-year contract – comes ‘free’ with the fibre bundle. Strema offers 4K HDR, Wifi connectivity and Dolby Atmos built in.

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MultiChoice does not itself own a fibre service and it is suspected locally that it has bought access to Telkom’s Openserve wholesale services which already is one of the largest South African fibre suppliers.