Ear Up’s new Music and Fashion extravaganza with a creative blast

HONG KONG SAR – Media OutReach – 30 March 2023 – Following the success of cross-disciplinary “Music x Fashion x Heritage” online performance during the pandemic, “Ear Up Music”, a music label established by the Renaissance Foundation Hong Kong, presented “Ear Up Gig On 2022”, a crossover performance between music, fashion, and modish styles on stage during the “Ear Up Music Festival 2023” in January 2023 to bring the audience a delightful new audio-visual experience to start the year. Sponsored by Create Hong Kong of the Government of the Hong Kong Special Administrative Region, 8 indie music units paired up with 8 most sought-after local designer brands from the Hong Kong Design Centre’s Fashion Incubation Programme (FIP) and the Design Incubation Programme (DIP) to showcase the boundless imagination of the city’s new indie music scene along with unique fashion designs to invigorate the spirit of local creativity.

Andy is Typing… x Nilmance

With alternative rock as its core music style, local indie rock band “Andy is Typing…” believes that music is simply a record of life. The present continuous tense for “Typing…” in its name also suggests “as long as life continues, we will continue to write our stories.” In collaboration with men’s clothing brand Nilmance that focuses on functional outdoor sportswear, Nilmance designer Mike created a stylish and low-key style that merged with the surging sound of Andy is Typing… that surely offered an explosive experience!

Ear Up Music Social Media
Facebook: https://www.facebook.com/earupmusic
YouTube: https://www.youtube.com/c/earupmusic

Hashtag: #EarUpMusic

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About Ear Up Music

Ear Up Music is a music label that spotlights new music of Hong Kong to its neighbouring regions and beyond. The label, established by Renaissance Foundation Hong Kong in 2016, runs numerous projects from talent development to showcase events that connect with global music networks. These projects include Ear Up Incubation*, Ear Up Global*, Ear Up Tour* and Ear Up Gig On*.

In 2018, Ear Up Music founded Ear Hub to curate the latest developments in the Hong Kong, Asian and International music, media, production and interactive industry. Ear Hub is an international music conference and festival that offers an audiovisual feast as well as a cordial environment to initiate cross-border collaborations for music lovers and professionals.

*Sponsored by Create Hong Kong of the Government of the Hong Kong Special Administrative Region

About Create Hong Kong

Create Hong Kong (CreateHK) is a dedicated office set up by the Government of the Hong Kong Special Administrative Region (HKSAR Government) in June 2009 to spearhead the development of creative industries in Hong Kong. From 1 July 2022 onwards, it is under the Culture, Sports and Tourism Bureau. Its strategic foci are nurturing talent and facilitating start-ups, exploring markets, and promoting Hong Kong as Asia’s creative capital and fostering a creative atmosphere in the community.

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organizers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, Create Hong Kong, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.