Africa, which is regarded as one of the largest continents in the world, is a host to diverse exciting opportunities, home to individuals with potential but also has one the largest gambling markets in the world.
With the increase in innovations and technology, Africa’s gambling industry has grown in leaps and bounds attracting a wide range of investors and gambling operators as well.
South Africa.
Down to the south of Africa, South Africa tops the list in countries with the largest gambling market in Africa. South Africa accounts for almost half of the continent’s gross gambling revenue, with Sports betting taking the crown as the most popular form of gambling in the country. Sports betting contributes to a quarter of the industry’s total revenue, although online gambling is prohibited by the National Gambling Act of 2004, sports and horse race betting are permitted both online and through traditional bookmakers. As the rules change, we can bet (pun intended) that the biggest online casinos will surely thrive alongside sports betting operators.
90% of South Africans participate in some form of gambling, and the country generates around $2 billion in gaming revenue annually. South Africa now has 39 land-based casinos, and its online gambling sector is also on the rise as regulated foreign operators contribute to the country’s tax revenue by obtaining licenses.
Kenya.
Another major country in the African gambling arena, Kenya allows online gambling and has become a popular haven for gambling lovers. Sports betting ranks number one in Kenya. About 7 million Kenyans have accounts that are primarily used for soccer betting. However, the potential tax hike has forced some big players to exit the market, reducing the total revenue of the game. Nonetheless, experts expect this number to grow rapidly as technology advances.
Ghana
Known for having some of the most heavily regulated gambling regions in Africa, Ghana has implemented various gambling laws since the 1960s. The National Lottery Authority oversees a variety of lottery games, but slot machines are also very popular in the country. Ghanaian bettors love sports betting, especially European soccer leagues, and are not subject to any restrictions when registering an account on a foreign gambling site. According to data, there are approximately 283 online gaming websites in Ghana.
Nigeria.
Africa’s most populous country, Nigeria prides on a huge sports betting industry, with gamblers contributing a staggering $2 billion annually. However, online gambling remains a controversial issue, with two regulators clashing over who issues licenses and collects related fees. Despite the challenges, the Nigerian gambling market continues to grow, fueled by the passion of avid bettors.
