Shopee Seller Summit Ushers in New Era of Value-Based Marketing

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1,200 Sellers Empowered to Stay Relevant and Drive Economic Inclusion

PETALING JAYA, MALAYSIA – Media OutReach – 22 June 2023 – 1,200 Malaysian sellers on Shopee’s platform unanimously resolved to stay relevant with shifting values of younger audiences online by embracing Value-Based Marketing at Shopee’s Seller Summit at Sunway Resort on 21 June 2023. The sixth instalment of Malaysia’s most popular annual e-commerce conventions provided a safe space for sellers to incorporate latest online consumer trends and newly launched marketplace features in contributing to the development of local communities across various industries nationwide.