With the help of sport, Credit Direct Finance Company Limited (Credit Direct), the consumer finance division of FCMB Group Plc and one of Nigeria’s top non-bank financial services providers celebrated the conclusion of CD’Lympics, an exciting event that aimed to celebrate valued clients, promote teamwork, and highlight cutting-edge products.
It turned out that the occasion was more than just a sporting event; rather, it was a vibrant celebration that honoured cherished clients while fusing team building, sports competition, and product displays.
According to Ladi Balogun, Chairman of Credit Direct’s Board of Directors: “CD’Lympics is all about teamwork, fostering a strong culture of energetic people who work hard and play hard. I am grateful for everything Credit Direct contributes to FCMB Group and Nigeria.”
The CEO of Credit Direct, Chukwuma Nwanze, continued, In reflection on the event: “CD’LYMPICS is a testament to our commitment to building a vibrant and inclusive culture. It’s about bringing our people and customers together to celebrate what makes Credit Direct unique—our energy, our innovation, and our dedication to nurturing strong customer relationships.”
CD’LYMPICS carried on Credit Direct’s legacy of outstanding employee involvement by promoting a cohesive and robust team.
Following the triumphant Innov8Fest of the previous year, which promoted innovation and teamwork to propel corporate excellence, CD’LYMPICS convened a heterogeneous group of participants from 28 states. At the University of Lagos Sports Centre, participants took part in a range of activities, including creative challenges and board games.
According to Head of People Management Edwina Olanipekun: “CD’LYMPICS is not just about sports; it’s about promoting work-life balance, building stronger teams and happier employees.”
Continuing: “CD’Lympics not only showcased the extraordinary talent and spirit of our team but also reinforced our commitment to fostering a vibrant, inclusive, and engaging workplace. By investing in our people and creating opportunities for them to connect and excel, we continue to build a company culture that values unity, well-being, and shared success leaving our employees feeling energized, valued, and inspired to contribute their best.”
Several clients received invitations, offering them a special chance to interact with the Credit Direct staff and have a fun-filled day, BrandSpur digital news brand reports.
According to Kemi Juba-Martins, Head of Marketing, Communications, and Brands: “Our customers are a vital part of our success story.”
Going further: “CD’LYMPICS was a wonderful way to show our appreciation and engage with them in a meaningful and enjoyable way. Events like these allow us to build deeper connections with our customers and strengthen the trust they place in us.”
Credit Direct highlighted the cutting-edge products that have contributed to gaining the trust and satisfaction of customers: Credit Direct Check Out, a Buy Now, Pay Later solution that provides instant, flexible payment plans for a wide range of products; Yield by Credit Direct, a fund management platform aimed at helping customers grow their money; and Sharp Sharp by Credit Direct, a quick-access personal loan product intended for salaried employees in the Public Sector.
For more information, visit https://www.creditdirect.ng/ or follow us on X (formerly Twitter), LinkedIn, Instagram, and Facebook (@creditdirectltd).
