Malaysia’s US$43 Billion Potential Asset Tokenisation Opportunity

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Project Juara charts way forward for all stakeholders to capture tokenisation opportunities and drive financial transformation in Malaysia.

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 6 August 2025 – Kenanga Investment Bank Berhad (“Kenanga Group“), Saison Capital Pte Ltd, Helicap Labs Pte Ltd (“HELIX“) and Satori Research Ltd, today announced the release of a white paper that offers insights into the asset tokenisation industry’s potential and its significance in driving financial transformation in Malaysia. Titled Project Juara: Malaysia’s Asset Tokenisation Opportunity (“Project Juara“) and authored by all four parties, it estimates that Malaysia’s tokenised asset market could reach US$43 billion by 2030, spanning regulated products such as unit trusts, bonds and sukuk.

https://www.kenanga.com.my/

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Kenanga Investment Bank Berhad 197301002193 (15678-H)

Established for over 50 years, Kenanga Investment Bank Berhad (“The Group“) is a leading financial group in Malaysia, offering a wide range of services, including equity broking, investment banking, treasury, Islamic banking, listed derivatives, investment management, wealth management, structured lending, and trade financing. The Group’s digital innovations include the launch of KDi GO, a wealth-centric app, along with game- changing products such as Rakuten Trade, Malaysia’s first fully digital stockbroking platform, and Kenanga Digital Investing, an A.I. robo-advisor.

Kenanga has garnered multiple awards, including top honours at the Bursa Excellence Awards 2024 and The Edge Malaysia Centurion Club 2023. The Group also secured the Top 20 Overall Excellence and the Niche Cap Excellence Award at the National Corporate Governance and Sustainability Awards 2024. As one of the highest- scoring constituents of the FTSE4Good Bursa Malaysia Index and a Participant of the United Nations Global Compact, Kenanga continues to drive collaboration, innovation, and sustainability in the financial industry.

This Press Release was issued by Kenanga Group’s Marketing, Communications & Sustainability department.