AXA Mansard Insurance Plc has partnered with the Lagos State Domestic and Sexual Violence Agency to roll out a large-scale awareness campaign aimed at preventing domestic and sexual violence, particularly against children, across communities in Lagos State.
The initiative, unveiled under the 2026 AXA Week for Good themed “Being A Child Shouldn’t Be A Risk,” focuses on strengthening public awareness, encouraging timely reporting of abuse cases, and promoting child protection practices at the grassroots level.
Brandspur Brand News reports that the campaign will deploy trained employee volunteers from AXA Mansard to conduct door-to-door sensitisation exercises in selected communities, while the Lagos DSVA provides technical expertise, training, and operational guidance to ensure effective outreach and impact.
The programme builds on a previous collaboration in 2025, which centred on school-based interventions designed to educate students and teachers on identifying and preventing abuse. This year’s expanded approach shifts attention to households, targeting parents, caregivers, and community leaders where most cases are reported to occur.
Chief Marketing Officer of AXA Mansard, Adebola Surakat, stated that data indicates a significant proportion of abuse cases involving children are perpetrated by individuals within familiar environments, reinforcing the need for community-level engagement and education.
She explained that the campaign will cover six communities, where residents will receive guidance on recognising early warning signs, understanding reporting channels, and adopting safe parenting practices. She added that the company remains committed to social advocacy as part of its responsibility to contribute to safer societies.
Executive Secretary of the Lagos DSVA, Titilola Vivour-Adeniyi, emphasised that domestic and sexual violence often thrives in silence, noting that sustained awareness and community participation are critical to breaking cycles of abuse.
She commended AXA Mansard for sustaining the partnership, stressing that effective child protection requires collaboration between government institutions, private organisations, and the public.
The campaign is part of AXA Mansard’s broader employee volunteering initiative, AXA Hearts in Action, which recorded significant participation in 2025, with thousands of volunteer hours dedicated to social impact programmes.
