Opera Launches Interest-Based Social Clubs In Its Fast Growing Chat Service Hype

Brand Spur
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Opera Launches Interest-Based Social Clubs In Its Fast Growing Chat Service Hype

Opera is launching Hype Clubs, public and interest-based group chats in Hype, the new chat service built into the Opera Mini web browser.

Hype is currently available and quickly gaining popularity in Kenya, South Africa, Ghana, Zambia, Nigeria and other English-speaking African countries.

Chatting with others who have the same interests is a great way to find new friends and become a part of an interest-based community. With Hype Clubs, fans of sports, gaming, the arts, and even software development are now able to find a community they can truly belong to.

Chatting with those who are on the same wavelength

Hype Clubs are organized into topic-based channels where users can easily chat about their mutual interests. If a user is into something, there is a good chance they can find a Club for it. There they can share opinions with others and gather interested people together.

All of the Clubs are public, so no invite is needed to stay in touch and spend time together. The communities are generally centered around specific topics such as Euro 2020 or Minecraft. Here are some examples of the clubs users can easily join: Music and Art Club, Football Club, Relationship Drama, Citizens of Earth Club & Money Talk, Health Club and more.

“It’s important to belong. Hype Clubs is a place where users can be themselves and spend time with others who share their hobbies and interests,” said Jørgen Arnesen, EVP Mobile at Opera. “There’s no algorithm deciding what users should see, no endless scrolling, and no news feed. Conversations on Clubs are driven only by shared interests.”

Hype suggests Clubs to users based on their interests. They can also use the integrated search function to find something specific. Hype Clubs are currently available only on mobile with more to come. Joining any Club is free and invites are not required.

Browsing and chatting, all in one app

Hype is the first African-inspired chat service built into a mobile browser, allowing users to easily set up an account and start chatting with secure end-to-end encryption right away. Hype was built because younger generations of internet users are expecting more social connectivity from the apps they use on their devices. It’s now available in Kenya, South Africa, Ghana and Zambia, with more to come.

With Hype, Opera Mini has become the first major browser in the world to integrate a social component that keeps users connected to the ones that matter the most. This unique and innovative blend is something that no other mobile browser in the Google Play Store offers.

Opera is constantly working on improving the chat experience. Recently, Opera introduced new features to Hype: users can now use link previews, GIFs, and the unique built-in meme creator to make chatting with friends even more personal and fun.

Free data campaigns

As a response to the high data costs in Sub-Saharan Africa, Opera has partnered with nine leading carriers in the region to bring as many people online as possible. Through these partnerships, they are providing free data every day to those who use Opera Mini as their personal browser on their mobile phones. With this free data, they can browse, chat on Hype, access news articles, and stay informed about local events. Details of the free data deals are available on Opera blogs.

 

Chatbots: The Solution To SA’s Service Delivery Woes?

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Chatbots: The Solution To SA’s Service Delivery Woes?

Tito Mboweni recently said communities and businesses are becoming increasingly intolerant of municipalities that can neither deliver basic service delivery.

With lack of employee capacity being one of the root causes of poor service delivery, Kyle Oosthuizen, Chief Operating Officer at Blue Robot, believes that chatbots could be a solution.

He says: “Chatbots offer municipalities a way to service more people faster, more efficiently and more cost-effectively. Anyone who has ever had to apply for anything from a municipal or government departments such as a driver’s licence, grant, or permit, would know how tedious it is to have to manually fill out forms, especially with some applications requiring duplicates.

“Chatbots could be used to help complete these forms from the comfort of one’s home as well as to schedule an appointment should it be necessary to appear at the department in-person which could help to reduce lengthy waits in queues.

“Additionally, municipalities receive thousands of repetitive calls and emails every day. Chatbots can be built to handle these queries. If there are only 10 people manning a call centre, they can only help 10 people at a time whereas a chatbot can help thousands simultaneously. Think about load-shedding. Currently, you have to phone a number and wait in 

the queue just to ask a person to check on the computer what’s happening in your area. If you could go on WhatsApp and send your live location to the bot, it could tell you right away. If it’s on a computer, the system already exists, it just has to be connected to a chatbot. Using chatbots is not about replacing people but rather freeing them up to focus on more important matters.”

Chatbots are being deployed by government entities in the United States and Europe to enable the public to pay taxes or bills; raise and track the status of requests 24 hours a day, seven days a week from their preferred device; get medical advice from the chatbot based on symptoms; and make complaints about civic services like potholes and water outages.

“In South Africa, the use of chatbots in government departments is in its infancy but has started with motorists now being able to renew their car licences over WhatsApp. With there being 101.9 million mobile subscribers in South Africa – which is almost double the current population – municipalities and government should consider this and harness the power of chatbots to ease service delivery woes and take the country into the future,” concludes Oosthuizen.

Nokia Launches iSIM Secure Connect Software To Enable New 5G Services

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Nokia Launches iSIM Secure Connect Software To Enable New 5G Services

 introduced iSIM Secure Connect to help communication service providers (CSPs) and enterprises deliver new 5G mobile and IoT services, and more efficiently and securely manage machine-to-machine (M2M) and consumer device subscriptions for eSIM– and iSIM-enabled devices.

Embedded SIM (eSIM) and integrated SIM (iSIM) are technologies used for authenticating users and devices on mobile networks. As opposed to physical SIM cards, eSIM and iSIM can store and manage multiple subscription profiles remotely.

iSIM Secure Connect, commercially available this quarter, builds on that technology by flexibly managing device subscriptions linked to trusted digital ID for public and private e-services.

Further, with automated management of the eSIM and iSIM lifecycle, iSIM Secure Connect enables CSPs and enterprises to launch new services more quickly, improve customer satisfaction, and increase operational efficiencies.

By being vendor-agnostic and working in various network and cloud environments, iSIM Secure Connect supports current and future IoT business and operating models, use cases, and monetization strategies.

The market for eSIM and iSIM capable device shipments, including smartphones, smartwatches and cellular IoT devices, is expected to top EUR 6 billion by 20251; fueled by growing demand for IoT services and the convenience and cost reductions that iSIM technology brings to CSPs, enterprises, and end-users.

Michele Mackenzie, Principal Analyst at Analysys Mason, said: “Service providers are already set to capitalize on eSIM for new revenue streams, and iSIM will accelerate this even further. Underpinned by its extensive network know-how, Nokia can help operators take advantage of growth opportunities with iSIM Secure Connect.”

Hamdy Farid, Head of Business Applications, Cloud and Network Services, Nokia,said: “iSIM unleashes a wide range of growth opportunities for CSPs and enterprises and enables new innovations that build proven value on top of this new technology. As part of Nokia’s Cloud and Network Services product portfolio, iSIM Secure Connect will help our customers both streamline the process of managing millions more device subscriptions and deliver more innovative services quickly and securely.”

FCMB Pensions Limited Acquires 60% Stake in AIICO Pension Managers Limited

Esan Bolaji
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FCMB Pensions Limited Acquires 60% Stake in AIICO Pension Managers Limited

6 July 2021: FCMB Group Plc hereby notifies the Nigerian Exchange Limited (NGX) that its pension management subsidiary, FCMB Pensions Limited (FCMB Pensions) has received relevant regulatory approvals and concluded the acquisition of a 60% stake in AIICO Pension Managers Limited (AIICO Pensions).

This is made up of a 33.9% stake held by AIICO Insurance Plc and a 26.1% stake held by other shareholders in AIICO Pensions. The acquisition makes AIICO Pensions an indirect subsidiary of FCMB Group Plc.

FCMB Pensions

The acquired stake was reduced from the initial 96.3% stake in our notification to the NGX on 25 June 2020 to comply with the transaction structure approved by regulators. The goal is to combine the businesses of FCMB Pensions and AIICO Pensions to build a stronger and more resilient business.

Global Sneakers Market to Grow by 30% and Hit $102.8B Value by 2025

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Global Sneakers Market to Grow by 30% and Hit $102.8B Value by 2025

The COVID-19 has had a huge impact on the sneakers market, causing supply chain disruptions, closing retail stores, and cutting down revenues. Although all major sports brands managed to recover and boost their sales online, this year’s revenues are still expected to remain below pre-COVID-19 levels.

According to data presented by BuyShares.co.uk, the revenues of the global sneakers market are set to reach $66.3bn in 2021, compared to $69.6bn in 2019. However, the entire industry is forecast to grow by 30% in the next four years and hit $102.8bn value by 2025.

A Two-Year Recovery after the COVID-19 Hit

Sports brands and sneakers producers have never had a year like 2020. Before the COVID-19, global sneakers sales had been growing steadily, with revenues doubling between 2012 and 2019. However, in the first half of 2020, sales crushed to the deepest levels in years, as global demand significantly dropped amid the lockdowns. Sneakers were selling at lower prices, while marketplaces looked to drive customer engagement on social media.

SNEAKERS Nike spent $3.59bn on advertising in 2020, closed 5.1% of its retail shops amid pandemic
Photo by REVOLT on Unsplash

As a result, global sneaker sales revenues dropped by almost 10% YoY to $63.2bn in 2020, revealed the Statista data.

After a challenging 2020, the sporting goods giants Nike, Adidas, and Puma all managed to recover, with their sales growing strongly in the first half of 2021. The return of major sports events also allowed them to showcase their brands to billions of consumers, who turned back to their stores in all parts of the world.

In the fiscal year ended May 2021, Nike reported $44.5bn in revenue, a 19% increase YoY, driven by growth across NIKE Direct and wholesale and double-digit growth in the footwear and apparel sector.

Its largest competitor, Adidas, also saw significant growth in all market segments, with sales in China jumping 156% in the three months of 2021. As a result, the revenues of the German sportswear company jumped by 27% YoY to €5.27bn in Q1 2021, with its net income reaching €502 million, up from €26 million in Q1 2020.

Although all major sneakers producers witnessed significant growth across different market segments in 2021, the revenues of the unified market are still forecast to remain $3.2bn below pre-COVID-19 levels.

SNEAKERS Nike's Revenue Up By 9% Brandspurng
Nike Air Max | www.brandspurng.com

However, the year 2022 is set to witness a significant recovery, with revenues rising by nearly 25% YoY to $82.4bn on a global level. Moreover, the increasing trend is set to continue in the following years, with the figure rising by $20bn by 2025.

The United States to Generate 30% of Total Revenues, Chinese Market to Shrunk by 10% in 2021

Analyzed by geography, the United States represents the world’s largest sneakers market expected to generate $20.1bn or 30% of total revenues in 2021. Statistics show the US market is forecast to grow by 6% YoY and reach almost pre-pandemic levels. By 2025, the US sneakers sales revenues are set to jump to $28.9bn.

However, as the second-largest sneakers market globally, China is expected to witness its revenues drop by 9.3% YoY to $12.4bn in 2021. In the next four years, this figure is set to jump to $23.2bn.

The United Kingdom is expected to witness the most significant growth among the top three markets, with revenues growing by 12.4% to $3.7bn this year. Japan and Germany follow with $3bn and $2.5bn in revenue, respectively.

The full story can be read here: https://buyshares.co.uk/global-sneakers-market-to-grow-by-30-and-hit-102-8b-value-by-2025/

Smart POS Terminals In Service Globally To Grow By 156% By 2026

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Smart POS Terminals In Service Globally To Grow By 156% By 2026

…As Retailers Seek Analytics Capabilities

A new study by Juniper Research has found that smart POS terminals globally in service, where analytics and loyalty can be integrated directly to the terminal, will increase from 13.7 million in 2021, to 35 million units in 2026.

As digital payments accelerate and QR codes provide intense competition, particularly in North America, POS terminals need to offer more features than before. The report identified smart POS terminals as the future of POS terminals that should be considered by all vendors.

The research recommends POS manufacturers focus on high-value features, such as inventory management, loyalty scheme automation and store synchronization, in order to maximise the appeal of their offerings in a highly competitive hardware market.

For more insights, download our free whitepaper: POS Terminals ~ Changing the Payments Experience

Contactless to Account for Majority of Transaction Value at POS in 2026

The new research, POS Terminals: Device Innovation, Competitive Landscape & Market Forecasts 2021-2026, found that by 2026, 57% of all payments at POS by value will be contactless globally, compared to just under 25% in 2021. This growth, supported in large part by increasing contactless payment limits, represents a steep change in how consumers pay.

The research recommended that, as contactless enablement is now the default for POS manufacturers in their products, they need to focus on new capabilities, such as smart POS and greater device mobility within stores, to sustain current POS hardware shipment levels.

Soft POS to Carve Market Niche

The research identified that soft POS, the ability to use NFC on mobile devices to accept contactless payments, will accelerate. Soft POS provides a cheaper route into card acceptance than ever for the smallest businesses, meaning that it is compelling for this particular niche.

Accordingly, the global number of smartphones being used for soft POS payments will increase from 3.2 million in 2021, to almost 24 million in 2026. However, the researchers emphasized that soft POS not being an immediately recognizable POS terminal will limit consumer confidence around security; restricting growth.

Juniper Research provides research and analytical services to the global hi-tech communications sector; providing consultancy, analyst reports, and industry commentary.

GCR Affirms Ardova Plc’s Issuer Rating; Stable Outlook

GCR Ratings
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GCR Affirms Ardova Plc’s Issuer Rating; Stable Outlook

06 July 2021 – GCR Ratings (GCR) has affirmed the national scale long and short term Issuer ratings of A-(NG) and A2(NG) respectively, assigned to Ardova Plc, with the Outlook accorded as Stable. Concurrently, the ratings assigned to the Series 1 Bonds have been affirmed at A-(NG), with a Stable Outlook.

Rating Rationale

The ratings of Ardova Plc (Ardova) reflects its strong competitive position in the Nigerian oil and gas downstream sector, solid earnings performance through the cycle and moderately strong credit protection metrics and capital structure. These are balanced against the inherently high liquidity requirements in the sector, and GCR’s concerns on the shareholding structure.

Ardova’s strong business profile is underpinned by its integration along the value chain. Thus, while the Company’s core operations consist of a network of over 450 retail outlets well spread across key cities in Nigeria, it benefits from backward integration through its parent, Prudent Energy and Services Limited, which is able to import and store fuel, as well as managing the full logistics operation through in-house subsidiaries.

Ardova Plc 9M'20 - Expansion drive to yield benefits amid deregulation
Ardova Plc 9M’20 – Expansion drive to yield benefits amid deregulation – www.brandspurng.com

The successful acquisition of Enyo Retail and Supply Limited (Enyo), with additional 93 retail outlets, should help capture a stronger market share.

Other key competitive advantages related to the ongoing expansion of non-PMS product lines, including liquified petroleum gas, bitumen, and lubricants (through an upgrade of lubes blending plant and exclusive distribution rights to Chevron and Shell lubes).

Although GCR has adopted a standalone credit analysis, we recognise Ardova’s position as an important component of the Group (48% and 44% of consolidated revenue and EBITDA respectively in FY20). Accordingly, a slight negative adjustment has been applied to group support to account for the perceived higher risks within the Group’s operations, compared to Ardova.

GCR takes cognisance of the well-constituted Board of directors (separate from the parent) with credible strategic goals, an experienced senior management team, and the public listing status of Ardova, albeit the weaker governance structure at the ultimate group level does constrain the ratings somewhat. Positive adjustment to this assessment is dependent on a demonstrable stronger governance structure at the group level.

The robust earnings growth has been supportive to the ratings, underpinned by the strong revenue progression in PMS (due to higher volumes and price increase), which accounted for around 80% of FY20 revenue.

While the other product lines are expected to expand over the medium term, earnings concentration to PMS will remain. As PMS pricing is closely regulated, the profit margin is narrow, with little headroom to manage earnings variability. Accordingly, earnings margins have been reported slightly below the peer average of 3.3%, due to the lesser contribution from lubes (compared to Total Nigeria Plc and Eterna Plc).

While GCR expects some marginal enhancement, underpinned by the anticipated growth in other product lines, this margin will likely remain below 5% over the rating horizon, in line with the industry norm.

Leverage and capital structure are deemed neutral to the ratings primarily due to the reduction in gross debt from N34.8bn at FY17 to N9bn at FY20. This has supported the substantial improvement in net debt to EBITDA to around 1.24x in FY20 (period average 3.66x).

Although debt is expected to more than double to around N20bn in FY21-22, GCR anticipates that the metric would remain at the 1.8x-2.2x range on the back of an increase in absolute EBITDA. This is offset against the historically low-interest coverage, albeit expected to widen slightly to the intermediate range of 5.5x-7.5x over the rating horizon due to the supportive interest rate environment.

Operating cash flow coverage of debt is expected to contract slightly (but remain moderate) due to working capital pressures. GCR takes cognisance of Ardova’s access to diverse funding sources and the low currency risks, but this weighs against the short maturity on all debt. The imminent bond issuance should help spread the maturity profile over the longer term.

The ratings are somewhat constrained by the liquidity assessment, with sources versus uses of cash calculated to register around 1.34x over the next 12 to 18 months. Liquidity is underpinned by cash holdings of around N2.4bn at FY20 and N6.8bn committed facilities, as well as anticipated strong cash flows. This will be augmented by the anticipated bond issue which will be utilised to settle the Enyo acquisition cost and other CAPEX requirements.

Outlook Statement

The Stable Outlook reflects GCR’s expectation that sound earnings will be sustained over the rating horizon, which should cushion the impact of the anticipated increase in debt on leverage metrics. We also envisage that the intermediate liquidity assessment will continue to be supported by good operating cash flows and the Company’s strong relationships with lenders.

Rating Triggers

The positive rating action is only likely over the medium term, contingent upon achieving consistently stronger earnings and cash flows above the industry average. This should allow Ardova the resources to fund a larger portion of its operations internally, thus reducing reliance on debt.

The ratings could be downgraded if:

  1. there is material and sustained earnings shock which impacts profitability and substantially impacts the debt service metrics
  2. Ardova is unable to raise sufficient funding to meet short term maturities and CAPEX commitments
  3. liquidity coverage falls below 1.25x due to higher recourse to short term debt or cost overrun on expansion projects.

Ratings History

Rating class Review Rating scale Rating Outlook Date
Long Term Issuer Initial National A-(NG) Stable June 2016
Short Term Issuer Initial National A1-(NG)
Long Term Issue Initial National A-(NG) Stable December 2016
Long Term Issuer Last National A-(NG) Stable December 2020
Short Term Issuer Last National A2(NG)
Long Term Issue Last National A-(NG) Stable December 2020

Traders’ Voice…“Blessed are the young, for they shall inherit the National Debt.”

Comercio
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Traders’ Voice…“Blessed are the young, for they shall inherit the National Debt.”

We finally got a glimpse of the budget performance for 2021 as Nigerian Minister of Finance, Budget & National Planning, Zainab Ahmed, presented a draft of the Medium-Term Expenditure Framework 2022-2024 to stakeholders last week.

All eyes were on revenue performance given the economic recovery and the significant improvement in crude oil prices, but as usual, revenue sustained its lacklustre performance as FGN’s retained revenue for Jan 2021 to May 2021 was N1.84 trillion, 67% of the target.

5-year revenue trend

national debt Traders-Voice
Source: Budget office, Comercio Partners
2021*: Jan 2021-May 2021

A further breakdown shows the FGN share of oil revenues was N289.61 billion (which represents 50% performance of pro-rata) as the cut in oil production quota under its OPEC+ affiliation has significantly put constraints on Nigeria’s revenue despite the improvement in crude prices.

However, we saw a somewhat positive development in the non-oil revenue, which recorded N618.76 billion revenue (99.7% performance of pro-rata). This was largely driven by Companies Income Tax (CIT) and Value Added Tax (VAT) collections, which were ahead of the budget targets by N290.90 billion and N123.85 billion, representing 102% and 125% respectively of the pro-rata targets.

The 5-year trend of expenditure

national debt Traders-Voice
Source: Budget office, Comercio Partners
2021*: Jan 2021-May 2021
national debt Traders-Voice
Source: Budget office, Comercio Partners
2021*: Jan 2021-May 2021

On the expenditure side, N4.86 trillion (representing 92.7% of the pro-rated budget) has been spent from January 2021 to May 2021. The bulk of this spending was skewed towards debt service and personnel cost, which took N1.80 trillion and N1.50 trillion respectively from the total expenditure. While capital expenditure which is meant to be a growth factor, was underrepresented, contributing 23% (N973 billion) of total expenditure.

Debt sustainability…

national debt Traders-Voice
Source: Budget office, Comercio Partners
2021*: Jan 2021-May 2021

One very concerning variable from the presentation was debt service to revenue. Why is this important? The debt service to revenue is a key ratio in determining your fiscal position. Its shows the percentage of actual revenue to your debt repayment. It is only suitable to have a low debt service to revenue ratio, which means you have additional revenue to carry out capital projects.

However, in a situation where you have a very high debt service to revenue, it simply means you have little cash to invest in capital expenditure which is gravely needed in a country like Nigeria with a huge infrastructure gap.

Another key thing to note is that despite this huge revenue gap, we continue to allocate a huge share of our expenditure to personnel cost (35% of total expenditure), which will only continue to put further pressure on our debt service.

Given the sustained recovery in economic activity due to the reopening, we expect the non-revenue to maintain its stable performance, with company income tax and VAT being a major driver. However, we expect oil revenue to remain depressed as OPEC output constraints continue to dampen revenue, with Nigeria’s crude oil output down by 350,000 barrels per day.

Consequently, we expect the deficit to increase in the second half of 2021, which will translate to more borrowing and more supply of securities in the fixed income market, which could ultimately cause yields to rise.

OPEC: Clash of titans

It was surprising to see Saudi Arabia and UAE go head-to-head at the recent OPEC meeting, as both countries have presented a united front in the past. The spat between both countries led to OPEC members ending the meeting without a deal, tipping the cartel into crisis, leading to further supply squeeze and a rise in prices.

The disagreement was largely driven by Saudi Arabia’s decision to extend the current agreement until the end of 2022.

Saudi Arabia oil minister Prince Abdulaziz said that without an extension of the agreement, there’s a fallback deal in place — under which oil output doesn’t increase in August and the rest of the year, potentially risking an inflationary oil price spike. Brent crude jumped 1.3% to $77.12 on the back of this news, the highest since 2018.

Brent Crude

Given that OPEC was unable to agree on a date for its next meeting, we expect the rally in crude oil to persist in the near term. Consequently, we may likely see a positive effect on the SSA Eurobond market as a sharp increase in crude oil prices will bode well for Nigeria’s crude oil earnings.

Ikorodu Bois wins first award ever amongst other content creators at Trendupp Awards 2021

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Ikorodu Bois wins first award ever amongst other content creators at Trendupp Awards 2021

Ikorodu Bois, Iyabo Ojo, Fisayo Fosudo, Jenni Frank, Aproko Doctor, and Broda Shaggi were among the winners at the maiden edition of Nigeria’s first-ever award for influencers and content creators – Trendupp Awards, which was held on Sunday, July 4th at the Lagos Marriott Hotel.

Hosted by the audacious Timini Egbuson, this year’s edition was aimed at recognizing and celebrating the ingenious efforts of creatives – from content creators and influencers to brands who have contributed to the growth and expansion of the social media space in Nigeria.

Trendupp Awards
Ikorodu bois, winners, Force of Virality with their award | www.brandspurng.com
Trendupp Awards
Brodashaggi, winner, Force of Comedy Skits | Chike, entertaining guests and jurrors at the event Brandspur

Clinching the most competitive awards of the night, the  “Force of comedy skits” won by Broda Shaggi, “Force of Instagram” won by MrMacaroni, “Force of creative art” won by Tolani Alli making them one of the 16 influencers/content creators with arguably the highest influence in the Nigerian social media space.

Trendupp Awards
Artiste, Okiemute, performing at the event | www.brandspurng.com
Trendupp Awards
Fisayo Fosudo, winnre, Force of Tech Content | www.brandspurng.com

See full list of winners here:

  • The Force of Blogging: Instablog9ja
  • The Force of Collaboration: Lipton Ice Tea NG
  • The Force of Comedy Skits: Brodashaggi
  • The force of Creative Art: Tolani Ali (Endowed by MTV BASE)
  • The Force of Food Content: Ify’s Kitchen
  • The Force of Lifestyle Content: Denola Grey (Endowed by NORD)
  • The Force of Online Sensation: Erica Nlewedim (Endowed by DOTTSMEDIAHOUSE)
  • The Force of Instagram: Mr Macaroni
  • The Force of Social Good: Kokun Foundation
  • The Force of Tech Content: Fisayo Fosudo
  • The Force of Tiktok: Jenny Frank
  • The Force of Twitter: Symply Tacha
  • The Force of Virality: Ikorodu Bois (Endowed by VANGUARD ALLURE)
  • The Force of YouTube: Sisi Yemmie
  • The Force of wellness: Aproko Doctor
  • The Force of Influence: Iyabo Ojo (Endowed by PEPSI NIGERIA)

Trendupp Awards is an initiative of Trendupp, a platform where creatives receive support, publish exclusive content and build direct relationships with their fans across Africa.

Trendupp Awards
Ifys.Kitchen, winner, Force of Food Content | www.brandspurng.com
Trendupp Awards
Jenni Frank, winner, Force of TikTok with Tennie, Creators Community Manager, TikTok Nigeria at the awards | www.brandspurng.com

The Trendupp Awards is presented by Dotts Media House and powered by Pepsi Nigeria also proudly supported by MTV Base, Nord Motors, Popcentral TV, Vanguard Allure, Brand Communicator, KraksTV, BlackDrum TV, YNaija and Naijaloaded.

More photos:

Trendupp Awards
Chike, entertaining guests and jurrors at the event | www.brandspurng.com
Trendupp Awards
Elozonam, nominee, Force of Creative Art at the awards | www.brandspurng.com
Trendupp Awards
Jenni Frank, Winner, Force of TikTok with her award | www.brandspurng.com
Trendupp Awards
Aproko Doctor, winner, Force of Wellness receiving his award | www.brandspurng.com
Trendupp Awards
Force of Creative Art nominees, Elozonam and Ayo The Creator at the awards | www.brandspurng.com
Trendupp Awards
Event host, Timi Egbuson at the event | www.brandspurng.com

Broda Shaggi, Sisi Yemmie, Others Emerge Winners at Trendupp Awards 2021 | See Winners List

Brand Spur
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Broda Shaggi, Sisi Yemmie, Others Emerge Winners at Trendupp Awards 2021 | See Winners List

Ikorodu Bois, Iyabo Ojo, Fisayo Fosudo, Jenni Frank, Aproko Doctor, and Broda Shaggi were among the winners at the maiden edition of Nigeria’s first-ever award for influencers and content creators – Trendupp Awards, which was held on Sunday, July 4th at the Lagos Marriott Hotel.

Hosted by the audacious Timini Egbuson, this year’s edition was aimed at recognizing and celebrating the ingenious efforts of creatives – from content creators and influencers to brands who have contributed to the growth and expansion of the social media space in Nigeria.

See the full list of winners here:
  • The Force of Blogging: Instablog9ja
  • The Force of Collaboration: Lipton Ice Tea NG
  • The Force of Comedy Skits: Brodashaggi
  • The force of Creative Art: Tolani Ali (Endowed by MTV BASE)
  • The Force of Food Content: Ify’s Kitchen
  • The Force of Lifestyle Content: Denola Grey (Endowed by NORD)
  • The Force of Online Sensation: Erica Nlewedim (Endowed by DOTTSMEDIAHOUSE)
  • The Force of Instagram: Mr Macaroni
  • The Force of Social Good: Kokun Foundation
  • The Force of Tech Content: Fisayo Fosudo
  • The Force of Tiktok: Jenny Frank
  • The Force of Twitter: Symply Tacha
  • The Force of Virality: Ikorodu Bois (Endowed by VANGUARD ALLURE)
  • The Force of YouTube: Sisi Yemmie
  • The Force of wellness: Aproko Doctor
  • The Force of Influence: Iyabo Ojo (Endowed by PEPSI NIGERIA)
Trendupp Awards
Brodashaggi, winner, Force of Comedy Skits | Chike, entertaining guests and jurrors at the event Brandspur
Trendupp Awards
Jenni Frank, winner, Force of TikTok with Tennie, Creators Community Manager, TikTok Nigeria at the awards | www.brandspurng.com
Trendupp Awards
Ifys.Kitchen, winner, Force of Food Content | www.brandspurng.com

Trendupp Awards
Jenni Frank, Winner, Force of TikTok with her award | www.brandspurng.com
Trendupp Awards
Event host, Timi Egbuson at the event | www.brandspurng.com

Trendupp Awards
Chike, entertaining guests and jurrors at the event | www.brandspurng.com
Trendupp Awards
Elozonam, nominee, Force of Creative Art at the awards | www.brandspurng.com
Trendupp Awards
Fisayo Fosudo, winnre, Force of Tech Content | www.brandspurng.com
Trendupp Awards
Force of Creative Art nominees, Elozonam and Ayo The Creator at the awards | www.brandspurng.com
Trendupp Awards
Artiste, Okiemute, performing at the event | www.brandspurng.com
Trendupp Awards
Aproko Doctor, winner, Force of Wellness receiving his award | www.brandspurng.com

The Trendupp Awards is presented by Dotts Media House and powered by Pepsi Nigeria also proudly supported by MTV Base, Nord Motors, Popcentral TV, Vanguard Allure, Brand Communicator, KraksTV, BlackDrum TV, YNaija and Naijaloaded.

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