The leading South African store brand, Shoprite has commenced daily prize give away totalling N1million to celebrate its anniversary among various in-store promotions.
The promotion tagged, “the Birthday Jackpot” kicked off from 30 July and will end on 27 September 2018.
According to Carl Erickson, General Manager, Shoprite Nigeria, “to participate, customers simply have to purchase 3 or more of the participating products.”
He said, “Once all the items have been rung up at the till, the cashier will inform the customer if they have won and participants stand a chance to win from N5, 000, N50, 000, and N250,000.
“With this promotion, we want to reward our customers for their loyalty. It’s not only a celebration of Shoprite Nigeria’s birthday but also the people – staff and customers – without whom our business would not exist,” said Erickson.
According to him, customers can enter the Birthday Jackpot as often as they wish, provided a minimum of three participating products is purchased every time.
He named participating products to include Aquafina, Bounty, Pepsi, Mars, Milo, Molfix, Ocean Beach, CloseUp, Heineken, Nescafe, Sunlight, President Margarine, Nestle Golden Morn, Cooks, Hollandia Yoghurt, Golden Phoenix, Dettol, Amstel Malta, Five Alive, and Jameson Irish Whiskey.
Shoprite launched in Nigeria in 2005 with the opening of its first store in the Lekki area of Lagos state. Each year Africa’s biggest retailer celebrates its birthday with massive discounts and in-store competitions.