COSCHARIS DEBUTS THE ALL-NEW BMW 7 SERIES

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The all-new BMW 7 series is now available for viewing at Coscharis Motors. The BMW brand flagship comes with a more distinctive, luxurious and outstanding dynamics. It stands out with its prestigious, elegant appearance, superlative comfort and exceptionally sporty performance, a combination that only the BMW 7 Series delivers in this class.

According to Cletus Aregbeshola, Marketing Manager for BMW, Coscharis Motors: “around three-and-a-half years on from the introduction of the sixth generation in 2015, the BMW 7 Series Sedan has undergone a wide-ranging and effective updates. These updates have positioned the flagship model as a trendsetter, introducing world-firsts that are being copied by other manufacturers.”

At A Glance

Visually, the new BMW 7 Series looks like a completely new model –, especially at the front and back. In many respects, it has become even more luxurious, with numerous highly advanced components. This includes more powerful and fuel-efficient petrol engines, a new, pioneering infotainment system and the latest driver assistance systems.

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Excellent Ride Comfort

The sixth-generation BMW 7 Series Sedan also sets standards in terms of providing both maximum ride comfort and a sporting and dynamic driving experience. This is due to an advanced chassis design complete with a self-levelling two-axle air suspension included as standard. With its intelligent mix of aluminium, high-strength steel and a body structure benefiting from magnesium and carbon reinforcements (Carbon Core), the BMW 7 Series also has the lowest weight among its competitors.

Competitors

The BMW 7 Series Sedan is the dominant vehicle in the automotive luxury class, along with the S-Class. However, the key difference to the S-Class is that the BMW 7 Series supports a wider range of set-ups allowing drivers to choose between superior ride comfort on the one hand and extremely sporty handling on the other.

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Other competitors such as the Audi A8, Porsche Panamera and Lexus LS lag considerably behind the two top models from BMW and Mercedes-Benz, both in terms of sales volume and in being perceived as the world’s most prestigious volume-produced luxury sedans (Rolls-Royce, Bentley and Maybach excepted). All models but the M760Li and 745Le xDrive are available in a short- and a long-wheelbase version.

Coscharis Motors is the sole franchisee of BMW brands in Nigeria with sales and service networks across Nigeria. Currently, her BMW sedan range includes 7, 6, 5, 4, 3 and 2 Series. The X Range includes X6, X5, X4 and X3. Orders have recently been placed for the latest and first ever BMW X7.

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