Heineken® beer has been brewed using 100% green energy

Must Read

Ogun State Resumes Monthly Environmental Sanitation this Saturday

After a long break due to COVID-19 pandemic, the Ogun state government says the monthly Environmental sanitation exercise will...

HealthPlus Appoints Chidi Okoro as Interim CEO

The Board of HealthPlus issued an instruction terminating the appointment of the CEO Mrs. Bukky George and asked Mr....

HealthPlus: Attempted Hostile Takeover By Foreign Private Equity Firm

On Friday 25th September 2020, a Press Release was purportedly released by Health Plus Limited (‘the Company’ or ‘HealthPlus’)...
- Advertisement -

Since last month, all Heineken® beer for the Dutch market has been brewed completely green.

With Heineken® Netherlands’ mission to be fully circular by 2030, the beer brand has taken another sustainable step. Since July this year, all Heineken® beer for the Dutch market has been brewed using 100% green energy. Since 2010, the brewer has been working on its global sustainable ambition ‘Brewing a Better World’ by, among other things, reducing the CO2 emissions of the breweries.

Wind turbines and large quantities of solar panels were installed in line with this ambition. In addition, the use of biogas started in 2018, which is fully operational now. The result? Since last month, all Heineken® beer for the Dutch market has been brewed completely green.

Heineken® beer has been brewed using 100% green energy

Hans Böhm, Managing Director HEINEKEN Netherlands:

“With our global ‘Brewing a Better World’ program, we are making the chain and our products sustainable step by step. Our ultimate goal is to be fully circular in the Netherlands by 2030 with breweries that are completely climate neutral. Recently, we have been able to take many great steps, including further scaling up biogas and solar energy. I am proud to say that since last month we have been brewing our Heineken® for Dutch consumers using 100% green energy. This applies to all product and packaging variants covered by the Heineken brand in the Dutch market, including Heineken 0.0.

Beer made of hops, yeast, water, wind and sun

- Advertisement -

Both the thermal and the electrical energy used in the brewery’s beer production and the packaging lines for all Heineken® beer for Dutch consumers is sustainably generated. This amounts to around three million hectolitres of beer per year. The green energy consists of solar energy, wind energy and biogas from waste purification.

Biogas is produced from the wastewater of the breweries in Zoeterwoude and Den Bosch and supplemented with biogas from the waste purification of the Aa Water Authority and Maas.

Read Also:  FRIESLANDCAMPINA WAMCO RECORDS 13.2% REVENUE GROWTH IN 2017 DESPITE ECONOMIC CHALLENGES

Heineken® beer has been brewed using 100% green energy
Heineken® beer has been brewed using 100% green energy

“We really consider green energy to be an indispensable new ingredient in our Heineken beer. Wind and sun are just as important as hops, water and yeast. The use of sustainable energy literally makes Heineken even greener. But our ambition goes further. The next step is to make our packaging materials more sustainable in the short term and to further close the material cycle in the Netherlands”, says Böhm.

Sustainable steps in 2020 and beyond

- Advertisement -

In addition to scaling up green electricity and biogas, HEINEKEN in the Netherlands is taking further sustainable steps in the field of packaging materials and logistics processes. For example, since this year the brewery offers Heineken 0.0 in refillable green bottle and crate. In addition, more and more pubs in Dutch city centres (e.g. Utrecht and Den Bosch) are being supplied with the sustainable ‘mini’ tank beer truck, which reduces the need for the large truck.

HEINEKEN also focuses on reducing CO2 emissions in Dutch inland shipping in 2021, as the first customer of Zero Emission Services B.V. (ZES). With this new electric sailing system, the brewer can transport emission-free beer from the brewery in Zoeterwoude to the port in Moerdijk.

Read Also:  AKINKUOWO, COWBELLPEDIA CHAMPION, GETS FOREIGN SCHOLARSHIP

Affligem also switches to returnable bottle

Affligem Blond and Affligem Blond 0.0% will be introduced in a new packaging form from September. These variants are only available in the brown BNR deposit bottle. The refillable brown returnable bottles will last for years and produce seven times less CO2 emissions than one-way bottles. This makes it the most sustainable form of packaging. The brewer expects to offer all Affligem variants in this bottle in 2021.

- Advertisement -
Heineken® beer has been brewed using 100% green energy - Brand SpurHeineken® beer has been brewed using 100% green energy - Brand Spur

Subscribe to BrandSpur Ng

Subscribe for latest updates. Signup to best of brands and business news, informed analysis and opinions among others that can propel you, your business or brand to greater heights.

- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Heineken® beer has been brewed using 100% green energy - Brand SpurHeineken® beer has been brewed using 100% green energy - Brand Spur

Latest News

Our collaboration with TD Africa on Tech Experience Centre will build wealth in Nigeria – Cisco

The establishment of the Tech Experience Centre, an unprecedented technology project set for launch in Lagos, will deliver excellent...

DBN Advocates Capacity Building as a Tool for Increased Lending to SME’s

GoBusiness and financial experts at the recent Development Bank of Nigeria(DBN) Capacity Building Webinar have tasked financial institutions on the need to engage more...

HealthPlus: Attempted Hostile Takeover By Foreign Private Equity Firm

On Friday 25th September 2020, a Press Release was purportedly released by Health Plus Limited (‘the Company’ or ‘HealthPlus’) announcing the alleged appointment of...

Investor To Buy 45-Yr Old Peugeot Plant For N21bn

A new core investor is set to take over the management of PAN Nigeria Limited (formerly Peugeot Automobile Nigeria Limited) in Kaduna by October...

Nigerian Clean Energy Bill 2020

As we stand, the whole world is moving away from fossil fuels. By 2050, our crude oil will be useless as no one will...
- Advertisement -
BrandsPur Weekly Cartoons
- Advertisement -Heineken® beer has been brewed using 100% green energy - Brand SpurHeineken® beer has been brewed using 100% green energy - Brand Spur