BMW Group Once Again Most Popular Employer

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BMW Group named “World’s most attractive employer” (automotive) and again takes number-one spot in Young Professionals Barometer 2020.

Ilka Horstmeier: “Being a highly attractive employer helps us recruit the best talents in a highly competitive market.”

The BMW Group has ranked among the leaders for employer image in both national and international comparisons for years. The company earned top positions again this year in numerous studies measuring employers’ perceived attractiveness. 

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The BMW Group has successfully defended its number-one spot in the Trendence Young Professionals Barometer in Germany since 2012 and came out on top for the ninth consecutive year in 2020.

At the same time, a majority of students in Germany rated the BMW Group among the top companies this year, earning it second place in the business category in the Trendence Graduate Barometer 2020.

The BMW Group also ranked fourth in the engineering category and sixth among young IT talents – making it the most attractive company in the automotive sector for IT graduates. The BMW Group also moved up one place from last year in the current Trendence School Leaver Barometer and now ranks fourth.

Read Also:  BMW Group to expand global R&D network: Technology Office due to open in Tel Aviv in 2019
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“Our goal is to recruit the best talents in a highly competitive market. The perception as an attractive employer, especially among young talents and students, is a decisive success factor for this.

Our opportunities for training and development, the flexible job options and, above all, the chance to work in diverse teams on the sustainable and connected mobility of the future strengthens our position as an attractive employer,” says Ilka Horstmeier, member of the Board of Management responsible for Human Resources, and Labour Relations Director at BMW AG.

Universum Study: “World’s most attractive employer” 

In the global study conducted by Universum, the BMW Group took fourth place in the IT and engineering categories, directly behind Google, Microsoft and Apple. The BMW Group is also the most attractive automotive manufacturer worldwide for business students – securing its leading position among global automotive manufacturers across all disciplines.

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The Trade Desk Appoints Benson Ho as Senior Vice President, North Asia

SHANGHAI, CHINA - Media OutReach - 22 January 2021 - Global advertising technology leader, The Trade Desk, today announced the appointment of Benson Ho as Senior Vice President of North Asia. In this role, Ho will lead the company's business and growth strategy in the North Asia region, covering Greater China, South Korea and Japan. Ho will report to Tim Sims, Chief Revenue Officer.

 

 BMW Group Once Again Most Popular Employer - Brand Spur

 

Ho brings vast leadership experience in the Asian media industry, most recently as Chief Data Strategy Officer at Tencent Marketing Solution, an important early inventory partner of The Trade Desk in China. Prior to that, he served as Amnet's chief consultant and programmatic expert to Dentsu Aegis Network. He has also served in senior leadership positions at Sizmek, GroupM and Digitas.

 

"One of The Trade Desk's biggest priorities is Asia, and with Benson joining our team, we're confident he will help accelerate our growth strategy in the region," said Tim Sims, Chief Revenue Officer, The Trade Desk. "Benson brings experience and expertise of data-driven advertising, as well as his invaluable relationships with key partners and advertisers, that are specific and unique to the Asian market. I look forward to partnering with Benson as we execute our next phase of growth in the region."

 

"I am delighted to join The Trade Desk and build on the success the company has had in North Asia," said Ho. "The advertising industry is at a turning point right now, and there's enormous opportunity for brands to leverage global best practices and connect with consumers in new ways. It's very exciting to be a part of the team that's delivering a unique solution and expertise to global advertisers in the region."


About The Trade Desk

The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific. To learn more, visit thetradedesk.com or follow us on Facebook, BMW Group Once Again Most Popular Employer - Brand SpurTwitter, and LinkedIn. 

 

BMW Group Once Again Most Popular Employer - Brand Spur

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