Foremost Public Relations and Strategic Engagement Consultancy, Quadrant MSL, has been presented the Model Agency of All Time award by the Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR), at the fifth edition of its PR Gala and Awards known as the Lagos PR Industry Gala and Awards (LaPRIGA).
This award comes as a recognition of Quadrant MSL’s role, not only as a pioneer – being Nigeria’s first full-service Public Relations Consultancy but as a pathfinder in delivering quality of thought, approach and work recorded in the impact of past campaigns, assets, quality of clients, feedback from relevant stakeholders among other key metrics that the agency has achieved.
Speaking on the receipt of the award, Head of Business, Quadrant MSL, Bukola Shobowale said that the award was a testament to the great work being done by the Humans of MSL team and expressed her excitement for the new year and beyond.
“It is our honour to receive the Model Agency of All Time award from our prestigious institution. Doing great work is good but being identified as a desirable organization to emulate is even better.
At Quadrant MSL, we strive to raise the standards of excellence and deliver optimally to all our clients, with a key focus on result-oriented initiatives that keep in view, agreed on key performance indicators, through the utilization of a plethora of strategic frameworks and methods from our global company, Publicis: the world’s third-largest marketing communications consultancy.”
She went further to say that
“Our mandate is to ensure creativity and strategy is never lost in the execution of our work. Our clients attest to the meticulously thought out approaches applied to all our projects and the resultant effect on set agendas.
As a pioneer, the onus continues to lie on us leading in this path of success, and ensuring that the vision for which this field of communications was designed never goes understated or underexpressed.”
Quadrant MSL is Nigeria’s foremost reputation management company and has been winning in Nigeria since 1989.
With services ranging from Perception Design, Digital & Social media Communications, Corporate Communications, Stakeholder Engagement, Advocacy, Research and Analytics, Issues & Crisis Management; Quadrant MSL has over the years delivered value to key multinationals and indigenous businesses some of which include 9Mobile, Philip Morris International, CNN, Dell, British Airways, Fidelity Bank, Ericsson, HMD Global, European Union among others.
LaPRIGA, which was held at Shell Hall, Muson Centre, Onikan Lagos back in December 2020 is an annual occasion designed to showcase the excellence in PR practice to boost the profile of the profession.