Spotify To Attract Fans With Launch Of Netflix Hub

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Spotify Data: How Gen Z audience continues to drive podcast listenership in Nigeria
Spotify Data: How Gen Z audience continues to drive podcast listenership in Nigeria

Spotify Technology has introduced a new hub for fans where they can listen to all official soundtracks, playlist and podcast related to Netflix.

The hub contains Netflix-tied podcasts including OkayNetflix Is A Daily Joke and The Crown: The Official Podcast, the Swedish company said in a blog post.

The Netflix Hub, as the companies are calling the new feature, will contain playlists from hit shows such as Money Heist and Bridgerton, as well as the official soundtrack from shows such as Squid Game. It can be accessed by both free and premium listeners.

Spotify, has benefited from the pandemic as people turned to its music platform to stay entertained. But with growing competition from Apple Music and Amazon Music, Spotify is looking at introducing new features to attract more subscribers.

Spotify said subscribers across the United States, Canada, Australia, New Zealand, the United Kingdom, Ireland and India will have access to the hub.

Earlier in 2019, it collaborated with Disney to create the Disney Hub.