Golden Terra Oil is stepping up its efforts to promote heart health in honour of World Heart Day by launching the “Heartful Choices” campaign, which is in line with the worldwide theme of “Use Heart for Action” this year.
With a focus on cooking oils that are good for cardiovascular health, like Golden Terra Soya Oil, which contains healthy nutrients like Polyunsaturated Fatty Acids (PUFA) that help lower cholesterol levels and reduce the risk of heart disease, the campaign encourages consumers to make informed, heart-healthy decisions in their daily lives.
Apart from selecting heart-healthy cooking oils, there exist other crucial lifestyle decisions that can also contribute to heart protection. Frequent cardiovascular activity, such as running, walking, or other forms of exercise, strengthens the heart and enhances circulation. It is equally vital to eat a balanced diet full of nutritious grains, fruits, vegetables, and lean proteins.
BrandSpur Nigeria news brand reports that limiting processed food consumption, controlling stress, and getting enough sleep are all easy yet powerful strategies to protect the heart and advance long-term health.
Probal Bhattacharya, Chief Marketing Officer, TGI Group, states that Golden Terra Oil’s objectives extend beyond merely providing a product. He disclosed: “We are dedicated to enriching the lives of our consumers by providing oils that actively contribute to better heart health. Every bottle of Golden Terra Oil is crafted to deliver superior taste and tangible health benefits. We understand that making healthier cooking choices is a journey, and that’s why we’re committed to educating consumers on the role of heart-healthy oils in their everyday meals. World Heart Day provides a powerful platform to amplify this message and reinforce how crucial it is to use the right cooking oil for a healthier heart.”
TGI Group Executive Director, Deepanjan Roy continued: “Our consumers are at the heart of everything we do, and ensuring they have access to the best quality products is our top priority. More than just a cooking solution, we provide the benefits of a healthier lifestyle, thanks to the rich content of Polyunsaturated Fatty Acids (PUFA) and other healthy fats that support heart health. This unique formulation has contributed to the overwhelmingly positive feedback we’ve received from our consumers. They trust us to help them make better and healthier choices for their families, and that trust drives us to keep pushing for products that deliver true value.”
Because Golden Terra Soya Oil has a high PUFA content—five times higher than many standard oils—it stands out in the market. This oil, which is manufactured entirely of pure soya beans, combines flavour with health advantages to promote nerve function, improve brain function, strengthen muscles, and support heart health.
Golden Terra is using World Heart Day as a platform for the campaign to spread the word about the long-term benefits of modest lifestyle adjustments, such as selecting heart-healthy oils, on cardiovascular health. Through consumer education initiatives and digital channels, the brand is actively motivating Nigerians to make sincere life changes that will enhance their standard of living.
Golden Terra Oil’s “Heartful Choices” campaign is a timely reminder that making everyday decisions can help maintain heart health, since heart disease remains one of the major causes of death worldwide.
Golden Terra wants to be a partner in the pursuit of healthier living, not merely a manufacturer.
Golden Terra Soya Oil is a high-quality, all-purpose cooking oil that is obtained and produced in Nigeria from 100% pure soya beans. It has five times as much PUFA (polyunsaturated fatty acids), which have been shown to have several positive health effects, including lowering cholesterol, keeping the heart healthy, improving nerve function, strengthening the brain, and promoting muscle strength.
However, savvy customers rely on Golden Terra Soya Oil to infuse every meal they prepare with an unparalleled harmony of flavour and wellness. accessible in a range of capacities, comprising 1.4L, 2.5L, and 4.5L kegs, 1000ml and 45ml sachets, and 700ml and 700ml bottles.
