Kerry Logistics Network Crowned Best 3PL Provider for the Sixth Time and Best Logistics Service Provider – Sea at AFLAS Awards

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HONG KONG SAR – Media OutReach – 22 October 2021 – Kerry Logistics Network Limited (‘Kerry Logistics Network’ or ‘KLN’; Stock Code 0636.HK) is honoured to be named the Best 3PL Provider for the sixth time and Best Logistics Service Provider – Sea for the second time at the 2021 Asian Freight, Logistics and Supply Chain Awards (‘AFLAS’), which recognised supply chain best practice in the region and commitment to meeting customers’ ever-changing needs.

 

William Ma, Group Managing Director of KLN, said, “We are truly grateful for the recognition from the industry and customers. Third party logistics is an essential element of our integrated suite of service offerings. Over the course of the year, KLN has been providing alternative solutions to various sectors to meet everyday challenges amid the pandemic as well as ensuring the supply chains for daily necessities and highly-in-demand stay-at-home goods remained intact in different local markets. Thanks to the tireless efforts and dedication of our colleagues and business partners across the globe, we will continue to provide highly customised solutions to facilitate our customers to navigate a highly volatile global supply situation going forward.”

 

In August, KLN rolled out a new Trans-Pacific air freight service named Kerry Freight Controlled Network to connect multiple Asian locations to the USA to capture the heightened demands in the pandemic-hit air freight market. The inaugural flight originated from Hong Kong in September.

 

Earlier this year, KLN has introduced robotic arms “KOOLBotic” in its F&B operation to boost sorting efficiency and raise accuracy for one of UK’s leading retailers in Hong Kong. KOOLBotic is able to work 20-hour shifts and raises sorting productivity by 20%.

 

Currently in its 35th year, AFLAS aims to honour leading service providers in the freight, port and logistics sectors for demonstrating leadership and consistency in service quality, innovation, customer-relationship management and reliability. The winners are voted by over 15,000 shippers and customers, making each individual award a true reflection of industry distinction.

 

About Kerry Logistics Network Limited (Stock Code 0636.HK)

Kerry Logistics Network is an Asia-based, global 3PL with a highly diversified business portfolio and the strongest coverage in Asia. It offers a broad range of supply chain solutions from integrated logistics, international freight forwarding (air, ocean, road, rail and multimodal), industrial project logistics, to cross-border e-commerce, last-mile fulfilment and infrastructure investment.

With a global presence across 58 countries and territories, Kerry Logistics Network has established a solid foothold in half of the world’s emerging markets. Its diverse infrastructure, extensive coverage in international gateways and local expertise span across China, India, Southeast Asia, the CIS, Middle East, LATAM and other locations.

Kerry Logistics Network generated a revenue of over HK$53 billion in 2020 and is the largest international logistics company listed on the Hong Kong Stock Exchange.

#KerryLogisticsNetwork

8 Harbord Square: London’s First Blank Canvas Homes for the Creatively Adventurous

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LONDON, UK –  or visit https://residential.canarywharf.com/8-harbord-square/

 

#8HarbordSquare


Become Unbeatable – AOC Launches AGON 4 Series

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AOC’s formidable flagship AGON PRO expands with AGON 4 Series for professional and enthusiast gamers

SINGAPORE – Media OutReach – 22 October 2021 – AOC, the world’s no. 1 gaming monitor specialist, has launched the AGON 4 Series. Part of its newly-branded AGON PRO line for professional team gamers and individuals seeking stardom within the global gaming community, the new AGON 4 series has already received industry acclaim achieving the Red Dot Design Award.  

www.aoc.com

#AOC

Strategic Acquisition Strengthens Tremor’s & Unruly’s End-to-End CTV & Video Technology Stack

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$14.7 million acquisition of Spearad, a TV media management platform and ad server, to be integrated with Unruly

TOKYO, JAPAN – Media OutReach – 22 October 2021 – Tremor International Ltd. (NASDAQ/AIM: TRMR), a global leader in Video and Connected TV (“CTV”) advertising, announces the strategic acquisition of Spearad, a global CTV Video ad server and media management platform purpose-built for broadcasters and TV content companies to deliver seamless TV-like experiences in CTV and Over-the-Top (“OTT”) environments, with the same advanced controls and capabilities of linear TV (the “Acquisition”).

The consideration for the Acquisition is $14.7 million, of which $11.0 million is being satisfied from the Company’s existing cash reserves, with the remaining $3.7 million being satisfied by the issue of 370,000 ordinary shares of NIS 0.01 in the Company, subject to transfer and other contractual restrictions to be released gradually over a three-year period (the “Consideration Shares”).

Spearad’s ad server technology will be integrated into Tremor’s Unruly SSP, enabling CTV header bidding, channel inventory and ad pod management – complementing the Company’s existing robust end-to-end technology stack, which also includes the Tremor Video DSP.

Ofer Druker, Chief Executive Officer of Tremor, commented:

 

“Tremor’s consistent, primary focus on video and CTV has proven prescient in today’s market, leading to meaningful growth across our exchange and putting us ahead of platforms only recently evolving from display. The Acquisition further strengthens our leadership position as a video-first end-to-end platform, which provides real efficiencies for global advertisers, media companies and broadcasters in an ecosystem increasingly centered on Connected TV.

We’re excited to welcome Spearad to Tremor, as well as its founders, Erhard Neumann and Mark Thielen – with their deep expertise in addressable TV – to our leadership team.”

 

Spearad’s technology platform and its proprietary data assets enable publishers to centrally manage both direct-sold and programmatic campaigns and improve ad pod monetization. Spearad was founded in 2019, in Germany, by Erhard Neumann and Mark Thielen. Its customer base spans Europe, the US and Asia.

Erhard Neumann, Chief Executive Officer of Spearad, added:

 

“We are delighted to join Tremor’s CTV team to offer complete media management solutions through a fully-integrated SSP and ad server. With CTV viewership reaching an all-time high, this integration couldn’t come at a better time. We look forward to our partnership with the Tremor team and working on the next generation of features that we believe will ultimately propel the industry forward.”

About Tremor International

Tremor International is a global company offering an end-to-end technology advertising platform, operating across three core capabilities – Video, Data and CTV. Tremor International’s unique approach is centered on offering a full stack of end-to-end solutions which provides it with a major competitive advantage within the video advertising ecosystem.

Tremor Video helps advertisers deliver impactful brand stories across all screens through the power of innovative video technology combined with advanced audience data and captivating creative content. Tremor Video’s innovative video advertising technology has offerings in CTV, in-stream, out-stream and in-app.

The media side of Tremor International, Unruly, drives real business outcomes in multiscreen advertising. Its programmatic platform efficiently and effectively delivers performance, quality, and actionable data to demand and supply-focused clients and partners. Tremor International has a meaningful number of direct integrations with publishers, unique demand relationships with a variety of advertisers and privileged access to News Corp inventory. Unruly connects to the world’s largest DSPs and is compatible with most Ad Age top 100 brands.

Tremor International is headquartered in Israel and maintains offices throughout the United States, Canada, Europe, Asia-Pacific and Australia and is traded on the London Stock Exchange (AIM: TRMR) and NASDAQ (TRMR).

foodpanda and Rebel Foods launch Asia’s largest virtual brands partnership

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  • In this new digital-first F&B format in Asia, foodpanda will roll out Rebel Foods’ flagship brands and new jointly-created offerings in more than 2,000 outlets within Asia through an initial five-year partnership, starting in six markets
  • Rebel Foods will extend its culinary expertise, efficient SOPs and food tech innovations to F&B outlets in Asia through foodpanda, Asia’s largest food delivery platform outside of China
  • With a Brands-as-a-Service (BaaS) model, the partnership allows foodpanda’s restaurant partners to easily plug-and-play Rebel Foods iconic brands to grow additional revenue streams

SINGAPORE – Media OutReach – 22 October 2021 – foodpanda, Asia’s largest food and grocery delivery platform, today announced a long-term, multi-market partnership with Rebel Foods to enable restaurant partners and cloud kitchen operators to grow additional revenue streams, at little or no start-up costs. Rebel Foods is the world’s largest internet restaurant company headquartered in India. The new digital-first F&B format sees foodpanda and Rebel Foods joining forces for the benefit of local and small players in the F&B industry.

www.foodpanda.com.

#foodpanda

About Rebel Foods

Founded in 2011 by Jaydeep Barman and Kallol Banerjee, Rebel Foods is the world’s largest and fastest growing internet restaurant company, parent to brands such as Faasos, Behrouz Biryani, Ovenstory Pizza, Mandarin Oak, The Good Bowl, SLAY Coffee, Sweet Truth, Wendy’s and more. Rebel Foods currently operates 45+ brands across India, Indonesia, United Arab Emirates, United Kingdom, Singapore, Malaysia, Thailand, Hong Kong, Philippines and Bangladesh.

With over 4000+ internet restaurants across 10 countries globally, Rebel Foods has developed their own full-stack technology – Rebel Operating System (OS) – through which multiple brands are launched and scaled up in a very short period of time. Through its Brand-as-a-Service offering, Rebel Foods extends its OS including culinary expertise and technology to food operators which allows them to onboard Rebel brands, earn additional revenues and diversify their offerings.

#RebelFoods

Trump To Launch New Social Media Platform TRUTH Social

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Trump To Launch New Social Media Platform TRUTH Social

Former US President Donald Trump has announced plans to launch a new social media network, called TRUTH Social.

He said the platform would “stand up to the tyranny of big tech”, accusing them of silencing opposing voices in the US.

Social media played a pivotal role in Mr Trump’s bid for the White House and was his favourite means of communication as president.

But Mr Trump was banned from Twitter and suspended from Facebook after his supporters stormed the US Capitol.

Social media firms were under pressure throughout Mr Trump’s presidency to ban him, with his posts criticised as insulting, inflammatory or peddling outright falsehoods.

Last year Twitter and Facebook began deleting some of his posts or labelling them as misleading, such as one in which he said Covid was “less lethal” than the flu.

They took the decision to ban or suspend Mr Trump after the January riots, which followed a speech in which he made baseless claims of electoral fraud.

Responding to the riots, Mr Trump called those at the Capitol “patriots” and showed no sign of accepting the result of the election, prompting Twitter and Facebook to rule that it was too risky to allow him to continue to use their sites.

‘Your favourite president has been silenced’

Since then he and his advisers have hinted that they were planning to create a rival social media site. Earlier this year, he launched From the Desk of Donald J Trump, which was often referred to as a blog.

The website was permanently shut down less than a month after it launched after attracting only a fraction of the audience he would have expected through established sites.

His senior aide Jason Miller said it was “just auxiliary to the broader efforts we have and are working on”.

An early version of his latest venture, TRUTH Social, will be open to invited guests next month, and will have a “nationwide rollout” within the first three months of 2022, according to a statement by Trump Media & Technology Group (TMTG).

“We live in a world where the Taliban has a huge presence on Twitter, yet your favourite American President has been silenced,” wrote Mr Trump.

“Everyone asks me why doesn’t someone stand up to Big Tech? Well, we will be soon!” he added.

Donald Trump’s team is making a big deal of this. Yet there’s no indication that the new company has a working platform yet. The new site is just a registration page.

He wants to create a platform that rivals Twitter or Facebook, but that simply won’t happen.

By its very nature the platform is overtly politicised. It is not going to be a talking shop of ideas like Twitter, or a place the whole family is on like Facebook.

What it could be is a more successful version of other ‘free speech’ social media platforms like Parler or Gab.

Donald Trump clearly wants his megaphone back. He thinks this might be his ticket. But if he’s really going to be heard, he needs the Big Tech platforms to let him back on – and that’s not going to happen anytime soon.

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TMTG, which he chairs, also intends to launch a subscription video-on-demand service.

TMTG said its video-on-demand service would “feature ‘non-woke’ entertainment programming, news, podcasts, and more”.

Mr Trump’s announcement comes months after his former aide Jason Miller launched another social media company called GETTR.

His criticism, that social media silences conservative voices, is shared by many Republicans, although Facebook data shows that figures such as Ben Shapiro and Dan Bongino, as well as outlets like Fox News and The Daily Caller, consistently appear among the site’s top performing posts.

Mr Trump retains a strong hold over the the Republican party. He has hinted that he will run again in 2024 but has made no formal announcement. He has also kept his profile up with public rallies.

Hyundai And Culture Brands Launch Their First African American Campaign With A Resounding OKAY HYUNDAI!

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Hyundai And Culture Brands Launch Their First African American Campaign With A Resounding OKAY HYUNDAI!

Hyundai Motor America and its African American marketing agency of record, Culture Brands, have launched their inaugural marketing campaign.

The campaign, entitled OKAY Hyundai, is scheduled to launch this week and includes television and radio spots; digital, social media and influencer programming; and branded content with media partners.

“We set out to make our marketing more inclusive and representative, and the result is working with Culture Brands to launch the OKAY Hyundai campaign to promote the 2022 Hyundai Tucson Plug-in Hybrid and the 2022 Hyundai Santa Fe Plug-in Hybrid in a culturally relevant way,” said Angela Zepeda, CMO, Hyundai Motor America. “What makes this campaign unique is its relatability which we feel broadens Hyundai’s voice in the marketplace.”

Insights into the vehicle target were honed through research and real time polls leveraged through Because of Them We Can®. OKAY Hyundai contains cultural references and nuances embedded into the creative messaging which is part of the Culture Brands recipe.

OKAY Hyundai came from the art form of how the African American community acknowledges someone. This form focuses on an approach of less is more, and efficiency is supreme. Oftentimes with just one word, those on the receiving end are seen, praised, and validated. See someone with a nice outfit on? OKAY outfit! See someone driving a vehicle that elevates the entire market? OKAY Hyundai!

READ ALSO: Hyundai Wants To Make Sure Drivers Check the Back Seat

“OKAY is defined as a word that is used to express assent, agreement, or acceptance,” said Eunique Jones Gibson, CEO & Chief Creative Officer of Culture Brands. “In the African American community, placing OKAY before something is the quintessential way things worth noticing are acknowledged. Together, it’s the perfect nod to Hyundai and to our prospective buyers.”

“As important as the cultural insights were to the creative, they were also used as a tool for the media placement,” added Erik Thomas, senior group manager, experiential & multicultural marketing, Hyundai Motor America. “We are reintroducing Hyundai to the community as a viable option for new vehicle prospects, while showcasing the PHEV quality, benefits and capabilities of these vehicles.”

Diverse representation was important to the making of the campaign. Culture Brands, along with Brim & Brew, a Black-owned production company, ensured people of color were in front of and behind the camera. The result was a delightful interaction between cast and crew that is captured in behind-the-scenes footage that will also be used as part of the campaign’s social strategy.

Culture Brands
Culture Brands is an independent, minority and female-owned agency that exists to authentically celebrate, reflect and represent African Americans in media. Founded in 2017, by 15-year advertising veteran Eunique Jones Gibson, we create culturally relevant and affirming campaigns and content that inspire African American audiences by ensuring they feel seen, heard and valued.

At Culture Brands, we are constantly engaged in a two-way conversation with the African American community through our owned and operated media platforms and consumer brands such as the award-winning Because of Them We Can®, Because of Them We Can Box (Just For Kids), #CultureTags® and Dream Village®. Culture Brands is headquartered right outside of the nation’s capital in Hyattsville, MD.

 

WHO And Partners Call For Action To Better Protect Health And Care Workers From COVID-19

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WHO And Partners Call For Action To Better Protect Health And Care Workers From COVID-19

The World Health Organization and partners[i] have issued an urgent call for concrete action to better protect health and care workers worldwide from COVID-19 and other health issues.

The organizations are concerned that large numbers of health and care workers have died from COVID-19, but also that an increasing proportion of the workforce are suffering from burnout, stress, anxiety and fatigue.

In a Joint Statement issued this week, WHO and partners are calling on all Member State governments and stakeholders to strengthen the monitoring and reporting of COVID-19 infections, ill-health and deaths among health and care workers.  They should also include disaggregation by age, gender and occupation as a standard procedure, to enable decision makers and scientists to identify and implement mitigation measures that will further reduce the risk of infections and ill-health.

The Statement also urges political leaders and policy makers to do all within their power to make regulatory, policy and investment decisions that ensure the protection of health and care workers.  It highlights the opportunity to align this with a forthcoming global health and care worker compact and the International Labour Organization’s call for a human-centred recovery from the COVID-19 crisis.

Finally, the partners call upon leaders and policy makers to ensure equitable access to vaccines so that health and care workers are prioritized in the uptake of COVID-19 vaccinations.  Available data from 119 countries suggest that by September 2021, two in five health and care workers were fully vaccinated on average, with considerable difference across regions and economic groupings.  Less than one in ten have been fully vaccinated in the African and Western Pacific regions, while 22, mostly high-income countries, reported that above 80% of their health and care workers are fully vaccinated.  A few large high-income countries have not yet reported data to WHO.

“We have a moral obligation to protect all health and care workers, ensure their rights and provide them with decent work in a safe and enabling practice environment. This must include access to vaccines”, said Jim Campbell, Director of the WHO Health Workforce Department. “Beyond vaccines, economic recovery and all new investments in emergency preparedness and response must prioritize the education and employment of health and care workers, linking to the UN  Secretary-General’s Global Accelerator for Jobs and Social Protection,” he added.

A new WHO working paper  estimates that between 80,000 to 180,000 health and care workers could have died from COVID-19 in the period between January 2020 to May 2021, converging to a medium scenario of 115,500 deaths. These estimates are derived from the 3.45 million COVID-19 related deaths reported to WHO as at May 2021; a number by itself considered to be much lower than the real death toll (60% or more than what is reported to WHO).

“This WHO working paper provides a stark number to stimulate greater action; we cannot afford to lose more health and care workers and our world will not recover from the pandemic without long-term, sustainable investments in the health workforce,” said Catherine Duggan, Chief Executive Officer of the International Pharmaceutical Federation and one of several members of the World Health Professions Alliance allied with the Joint Statement.

WHO is currently leading efforts to develop a global health and care worker compact, based on existing legal instruments, conventions and resolutions.  The compact aims to provide Member States, stakeholders and institutions with comprehensive guidance on their existing obligations to protect health and care workers, safeguard their rights, and to promote and ensure decent work, free from gender, racial and all other forms of discrimination.  The guidance will be presented to the 75th World Health Assembly in May 2022.

Bybit Wins The Most Transparent Exchange At Crypto Expo Dubai 2021

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Bybit Wins The Most Transparent Exchange At Crypto Expo Dubai 2021

Bybit, one of the world’s fastest growing cryptocurrency exchanges, has clinched the “Most Transparent Exchange” award at Crypto Expo Dubai (CED) Awards 2021. The award recognized Bybit for its track record of stellar performance, user feedback, scale and financials.

“We are honored to receive this distinction, and will work hard to uphold our pledge of transparency and reliability to the crypto lovers who come to Bybit. We invest about 25% of our budget in security to safeguard our infrastructure — this is nearly twice the industry average. We are constantly tweaking our platform mechanisms to optimize for security and customer experience to provide the next level of trading for our clients. Crypto is never down, neither is Bybit. We will continue to revolutionize the industry by fusing the best of cryptocurrency and traditional finance to provide an unmatched trading experience and price transparency for our traders,” said Igneus Terrenus, Head of Com- munications, Bybit.

 

“As organizers of CED 2021, the largest crypto event in the Middle East, we witnessed the growth of users in the crypto exchanges recently. We are happy and honored to present Bybit with the award after a thorough evaluation of Bybit’s performance in the past few years.” said Dwain Elias Albores, Project Manager of CED 2021. Other factors considered for this award are customer reviews, online traffic and the cryp- to exchange’s financials.

 

Terrenus was also a speaker on the “Best of Crypto Exchanges” panel at the conference, where he shared Bybit’s perspectives on regulations — “Regulations don’t have to be a ‘challenge’ per se — as a crypto exchange, Bybit embraces progressive regulations. Because our vision isn’t so different: We want to protect our customers and we want the industry to thrive. In our experience, regulators do listen to feedback from market participants. For the industry to thrive, we need a regulatory framework that is built on dialogues between regulators and ex- perts and people who understand how decentralized finance works.”

 

Crypto Expo Dubai was held on Oct. 14 to 15 at Festival Arena, Dubai Festival City, and was attended by 8,000 industry influencers, market experts, and crypto professionals.

Radisson Hotel Group Set To Double Its West And Central Africa Portfolio By 2025

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Radisson Hotel Group Set To Double Its West And Central Africa Portfolio By 2025

Radisson Hotel Group, one of the world’s leading hotel companies, has identified West & Central Africa as key markets in its African development strategy, growing its portfolio from one hotel in 2008 to the current portfolio of 25 hotels in operation and under development.

With its robust expansion strategy, the Group is on track to cement its leadership and double its portfolio to 50 hotels by 2025.

Despite the pandemic, West & Central Africa remains a strategic territory for Radisson Hotel Group’s expansion. In 2020, the Group was able to increase its West & Central African portfolio with three new hotel signings, adding over 625 rooms, further reinforcing its presence in key markets such as Nigeria and Mali while entering a new West African market, Ghana. With conversions at the forefront of the growth strategy for the Group, Radisson Hotel Group was able to open within the same year, further demonstrating the strength and ability of the company to accelerate rebranding and repositioning of existing hotels.. Another milestone, was the debut of Radisson Collection brand in Africa, with the opening of Radisson Collection Hotel, Bamako in December.

In April this year, the Group launched its first Radisson Individuals property in Africa, with the signing of Earl Heights Suites Hotel, a member of Radisson Individuals, in Accra, Ghana, due to open during the first quarter of 2022. Radisson Individuals is a conversion brand that offers independent hotels and local, regional chains the opportunity to be part of the global Radisson Hotel Group platform, benefit from the Group’s international awareness and experience, with the freedom to maintain their own uniqueness and identity. The pandemic has set a trend of consolidation in the lodging industry, giving individual hotels the opportunity to rebrand their properties, allowing the Group to expand even faster.

Erwan Garnier, Senior Director, Development, Africa at Radisson Hotel Group said, “We have identified six countries for growth in West & Central Africa, with a clear strategy to have city scaled growth in the key African capital cities, financial hubs and resort destinations. We have also identified eight pro-active cities in West & Central Africa in which we are focusing our efforts for scaled expansion. The focus destinations are Abuja, Lagos, Accra, Abidjan, Dakar, Yaoundé, Douala, and Kinshasa. Our development strategy for West and Central Africa, focuses on business hotels, resorts, serviced apartments and mixed-use developments. What sets us apart is our owner-centric approach with dedicated teams and relevant brands with the lowest development cost and access to development solutions, plus our adaptive solutions to meet local needs from compact offering, midscale to luxury, serviced apartments, lean operational model and clustering efficiencies.”

Nigeria

As the largest economy of the African continent, Nigeria remains a key market for Radisson Hotel Group as it expands its reach across West Africa. The Group currently has nine properties open and under development in Nigeria, five which are operating in Lagos and Abeokuta and spread across our award-winning upper upscale brand, Radisson Blu, the upscale Radisson brand and the upper midscale brand, Park Inn by Radisson.

Four properties are currently under development in Abuja and Lagos: Radisson Collection Hotel Ikoyi Lagos, Radisson Collection Hotel Emerald Grand Hotel & Spa, Radisson Blu Hotel Abuja City Centre and Radisson Hotel Abuja Gudu.

“Our objective in Nigeria is to increase our portfolio by 50%, by 2025. The prime focus of expansion is  the capital city of Abuja, followed by Lagos and Port Harcourt. We foresee developing each of our six brands in Nigeria which includes our newest Radisson Individuals brand to support potential conversions,” said Garnier.

Ghana

Claiming the title as the fastest economy in West Africa, Ghana has been identified as a focus market for the Group. Following the announcement of Earl Heights Suites Hotel, a member of Radisson Individuals, in Accra, Ghana earlier this year, the Group aims to enter the international luxury market with Radisson Collection, develop thier flagship Radisson Blu portfolio, the upscale segment with their Radisson brand, the upscale lifestyle segment with Radisson RED and the midscale segment with Park Inn by Radisson.

The focus of expansion is the capital city, Accra, the Gulf of Guinea as well as Kumasi, one of the largest cities of the country.

Ivory Coast

Ivory Coast is one of the fastest economies in French Speaking Africa and is a key market for Radisson Hotel Group.

Garnier said, “Abidjan is our focus city and we aim to further expand and meet the needs of the market by having each of our six brands present by the end of 2025. Currently in operation is the Radisson Blu Hotel, Abidjan Airport (https://bit.ly/3B28TPb) and one hotel under development, the Radisson Hotel & Apartments, Abidjan Plateau, which will offer the largest conference center in the city center, stylish accommodation and the city’s first roof top bar and restaurant.”

“We’ve identified the market requirement for international luxury in Abidjan and plan to meet this with our entry luxury brand, Radisson Collection. We also aim to expand our growing Radisson Blu portfolio and the upscale segment and upscale lifestyle segments with Radisson and Radisson RED in Plateau and Cocody. In terms of the international midscale segment, we aim to develop in Plateau, Cocody, Marcory and Treichville with our popular Park Inn by Radisson brand. Other cities we’re aiming to establish a presence in are San Pedro and the capital city of Yamoussoukro with our international upscale and midscale hotels. In the leisure market of Grand Bassam and Assinie, the ideal debut would be with Radisson Blu and Radisson brands.”

Senegal

Known as an example of political and economic stability in French speaking Africa, Senegal remains as a steadfast priority country of expansion for the Group. Dakar, a key focus city for Radisson Hotel Group, indicates strong potential in various market segments. The Group currently operates two hotels, Radisson Blu Hotel, Dakar Sea Plaza (https://bit.ly/3aVCGyk) and Radisson Hotel Dakar Diamniadio (https://bit.ly/3vzdjMd) and aims to establish a presence for each of their six brands by 2025.

Garnier added, “We plan to enter the international luxury market with Radisson Collection, expand upon our flagship Radisson Blu portfolio, and establish a presence in the upscale segment and upscale lifestyle segment with Radisson and Radisson RED as well as the midscale segment with Park Inn by Radisson. We are focusing our expansion in the center of Dakar with Plateau, Corniche, Ngor and Point E as well as Diamniadio and Saly. Other cities we’ve identified for expansion are Touba and Saint Louis with our Radisson and Park Inn by Radisson brands. In Cap Skirring, we aim to introduce our upscale and upper upscale brands to this leisure market alongside the Atlantic Ocean Coast.”

Cameroon

Radisson Hotel Group plans to further expand its portfolio of brands across the country with a focus in Douala and Yaoundé. In Douala, the economic hub in Central Africa, the Radisson Blu Hotel & Apartments Douala is currently under-development with the opening scheduled for Q1 2023. The property will lead the five star segment in the city with 180 rooms and apartments, a range of food and beverage facilities, including a skybar with a view of the entire city, as well a cutting edge wellness spa and gym.

“In the capital city of Yaounde and the financial hub of Douala, our ambition is to establish a presence for each of our six brands. Our priority now is to enter Yaoundé in order to have presence in both key cities of the country. We are also aiming to expand our resort offering in Kribi with our Radisson and Park Inn by Radisson brands.”

Democratic Republic of the Congo (DRC)

Radisson Hotel Group has identified the Democratic Republic of the Congo, the second largest country of the continent by area, as a focus of expansion, placing a priority to enter this strategic market in 2022, focusing on Kinshasa city followed by Kolwezi and Lubumbashi. Kinshasa has the potential to house each of the six Radisson Hotel Group brands especially Radisson Collection, Radisson Blu and Radisson.

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