CPA Australia: Malaysian small businesses increase use of digital technologies due to COVID

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  • Forty per cent of surveyed small businesses increased their focus on online sales.
  • More could be done to encourage uptake of mobile and digital payment options.
  • Seventy per cent of businesses surveyed expect their revenue to grow in 2021.

KUALA LUMPUR, MALAYSIA – Media OutReach – 22 March 2021 – Malaysian small businesses made greater use of digital technologies in response to COVID-19, with 40 per cent increasing their focus on online sales in the past 12 months. This finding comes from a new regional small business survey by global professional accounting organisation CPA Australia.

“The strong connection between technology usage and business growth and the quick returns many Malaysian businesses experience when investing in technology is no doubt helping to drive this uptake. Forty-two per cent reported positive returns from their technology investment last year,” said Mr Jimmy Lai, President of CPA Australia’s Malaysia Division.